We ran out of days last week before I could show this terrific Armstrong Tire ad, contributed by Pau Medrano, the graphic designer from Barcelona who requested last week's look at 40's and 50's tire ads. The artwork isn't by Keith Ward, who usually did the Armstrong cartoon rhino ads. This one's by Frederick Siebel, another great illustrator who I'll be spending a week on at some time in the future.
For comparison's sake, I had another Armstrong Tire ad by Keith Ward tucked away. Thought I'd share it with you before we move on...
And out of the blue, TI list member Bruce Hettema sent along this wonderful Atlas Tire ad drawn by Charlie Allen, who's work we looked at just a few weeks ago. I sent the image to Charlie and he replied with this amusing anecdote:
"The example Bruce sent was a series... portraying a fictitious family. The dad, our lettering guy and all around 'everyman' model. Used him many times. The boy was a kid in our neighborhood who mowed lawns for 50 cents. His five dollar model fees totally spoiled him...and the neighborhood economy! The Atlas billboards were typical schmaltz, smiling Chevron guys holding or looking through a tire. I sent a gag comp over to BBD&O of one of them looking through a toilet seat....a few yuks!"
* You can see the full size versions of these images in my Auto Ads Flickr set.